Services

Foundational coaching & proof of concept

This is for you if:

You’re a small or early-stage business planning to spend under $5K/month on paid media.

At this stage, it usually doesn’t make financial sense to hire a senior partner to manage ads for you—yet. As businesses scale, there’s a clear point where paid media becomes important enough to outsource so you can focus on higher-leverage areas of the business.

This offer exists to help you reach that point with clarity.

How we work together:

I offer small-group and 1:1 coaching designed to help you validate paid media without guesswork.

Together, we’ll:

• Refine your messaging and positioning

• Identify which channels and budgets make sense for your goals

• Walk through the fundamentals of setting up your first campaigns

• Establish what “working” actually looks like for your business

You’ll manage the day-to-day execution yourself, but with direct guidance from a senior paid media strategist—so you’re not flying blind or learning the hard way.

When it becomes smarter for you to step away from hands-on ad management, you’ll receive priority access and preferred rates to transition into full management with Sable.

If you’re interested in learning more, book a discovery call with me.

Paid media that works for you without stealing your time and attention

This is for you if:

You have proven demand and are ready to invest meaningfully in paid media ($5K+/month), but don’t want to be hands-on with managing campaigns, platforms, creatives, and testing cycles.

You’re past experimentation and guesswork. You want paid ads to become a reliable growth lever—not something that feels frustrating, time-consuming, or overwhelming.

How we work together:

At this level, I take full ownership of your paid media strategy and execution.

That includes:

• Defining the right audience, positioning, and targeting strategy

• Building and managing Meta, Google, and select paid media campaigns

• Overseeing creative direction, messaging, and testing

• Optimizing for the metrics that actually matter to your business

• Providing clear, concise updates without bloated decks or unnecessary meetings

This is best for brands who want predictable results, clear communication, and a partner who can run paid media end-to-end with minimal oversight.

If you want senior-level thinking and hands-on execution without the agency relay race, let’s connect.

Senior-level marketing strategy and decision support as you scale

This is for you if:

You’re scaling an established brand and want clarity across your entire marketing operation—not just paid media.

You already know ads matter, but you’re navigating bigger questions around positioning, channels, budgets, team structure, and where to focus next as the business grows.

You want senior-level marketing leadership to help you make data-backed decisions without hiring a full-time CMO.

How we work together

At this level, I act as a strategic growth partner embedded in your business.

Paid media remains a core lever, but the work expands to include higher-level strategy, decision support, and system design.

That can include:

• Auditing and clarifying your full marketing engine (paid, organic, email, web, partnerships)

• Refining positioning, messaging, and channel priorities as you scale

• Building a clear testing and investment roadmap tied to business goals

• Advising on budgets, resourcing, and when to bring in or manage additional vendors

• Partnering closely with leadership to reduce decision fatigue, uncertainty, and disjointed marketing efforts

This is best for founders and leadership teams who want clear direction, less guesswork, and a partner they trust to guide high-impact growth decisions.

If you’re ready to move past fragmented marketing and want a strategic partner who can help you see the whole picture, let’s talk.